Helix Bridge Life Sciences

Pharmaceutical & Healthcare Consulting for Africa & the Middle East.

Helix Bridge Life Sciences is a life sciences consulting firm working with pharmaceutical companies, biotech, and healthcare organisations to build and grow commercial operations across North Africa, West Africa, and the Middle East. 22+ years on the ground.

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Science-Led, Practitioner-Delivered
Senior Expertise. Every Engagement.
22+ Years on the Ground in Africa & MEA
Global Standards. Local Execution.

Who We Are

Helix Bridge is a boutique pharmaceutical & healthcare consulting practice run by practitioners who have spent decades building commercial operations in African and Middle Eastern pharma markets — not advising from the outside. We bring senior expertise to every mandate: commercial strategy, commercial excellence, market access, salesforce effectiveness, regulatory advisory, and go-to-market execution across MEA.

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Where We Operate

Deep Roots Across Africa & the Middle East.

Based in Tunis, Tunisia, Helix Bridge serves clients across North Africa, West Africa, and the broader Middle East — with the relationships and on-the-ground fluency that come from operating here, not from studying it remotely.

What We Do

Strategy & Portfolio

Helix Bridge helps pharma companies define where to compete and how to win — from long-range corporate strategy to Africa-specific go-to-market architecture. For leadership teams navigating growth, portfolio decisions, or market entry.

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Commercial Effectiveness

We improve the commercial engine: marketing plans that drive demand, sales forces that operate with precision, and P&L structures that deliver sustained profitability. For commercial and brand teams looking to perform better with what they have — or to transform how they operate.

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Access & Regulatory

Navigating the pricing, reimbursement, and regulatory pathways that determine whether a product reaches patients. We bring deep experience with African health authority dynamics and market access strategy for both local and innovative therapies.

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Setup & Launch

The operational work of entering a new market — from distributor identification and due diligence, through commercial infrastructure setup, to launch planning and execution. For organisations building a presence in Africa from the ground up, or re-launching in markets where the previous model did not deliver.

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Organization & Talent

The operating layer that turns strategy into sustained performance — and, when needed, a leader who runs it. We redesign operating models, develop commercial talent, and provide fractional executive leadership during transitions. For organisations building the internal capability to grow independently.

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A focused conversation costs nothing. A wrong market entry decision does.

Or email directly: khalil.allouche@helixbridgels.com

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